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AB DESIGNMOVING BRANDS FORWARD

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THE STORY

The Mission

WHAT WE DO

Leaders. Mentors. Developers. As leaders we inspire others to dream, learn and grow more. As mentors we harness talent and empower our clients to make bold decisions. As creative developers, we take an idea and transform it into reality whether it be a simple concept design, a website or an entire branding campaign. Our goal is to create visual and interactive experiences that connect people with brands. We live to discover. 

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Challenging the Status Quo.

WHY US ?

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Humble Leaders

We embody a leadership style based on listening, commitment to growth, foresight and building community.  We want to be rewarded by individual performance and based on my ability to execute. We support our clients to make them as strong as possible by providing them with the tools they need to succeed.

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Create Success

We are competitive by nature and put high expectations on my our work and results. We evaluate success internally by ensuring goals are exceeded and externally by evaluating the level of satisfaction from you and your customers. We are focused, disciplined and not satisfied until you are satisfied. 

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Goal-Orientated

What motivates us more than a challenge is the goals we set for ourselves. We define the scope of every project we work on and measure the success of the work by defining benchmarks and creating milestones. Our decisions are evidence based and factually supported and we do not believe in cookie cutter solutions or generalized "best practices".

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Always Adapting

We are always eager to learn and grow professionally, otherwise we are not succeeding. Our professional growth is based on being self-aware and consistently seeking feedback. Our ability to learn is based on our focus towards what we do and what we study both directly and indirectly.

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Communicators & Collaborators

Great developers empathize with peoples needs and negotiate expectations. We ask the right questions to uncover what you desire and leverage creative yet functional solutions to ensure those specifications are met. We value seamless multidisciplinary collaboration to ensure all aspects are fulfilled. 

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Self-Managed

We are the people who are accepting of difficult tasks and willing to find the best solution in an efficient and effective manner. We believe in simplicity and autonomously solving problems using an approach focused on first principles. We believe that the best interface is no interface. As Steve Jobs said, "the greatest people are self-managed".

Recent Work at AB Design

IF YOU CAN DREAM IT WE CAN BUILD IT

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Holmberg Construction Inc.

CLIENT
With over 20 years experience in construction and civil engineering, Andrew launched a construction company of his own. Our group worked directly with Andrew to design a logo and marketing plan to establish the brands identity. From custom content to a website to advanced marketing solutions and social media.
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THE CHIPPEWA TRADING POST

CLIENT
The goal was to re-design a website that preserved a hillbilly theme while providing a professional digital footprint of the brand for its customers. An e-commerce store and online payment solutions were developed to increase EBITDA and allow the sale of northern merchandise across Canada.
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MARLENA TEMPORAO

CLIENT
Marlena is an artist and freelance Graphic Designer working in Sault Ste. Marie & the Algoma District. She is also the founder of Amethyst Artistry. The goal was to create a platform to showcase her quality work for potential clients. We highly recommend that you check her work out.
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KW Dentistry

CLIENT
We redesigned a user & maintenance friendly website optimized for mobile phone and desktop. Our team created a simple yet personalized platform by interviewing staff, researching the right terminology and producing inviting imagery. Advanced google analytics and tracking was further setup to better understand user behaviour.
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Projects Completed

Another one...

Highlights

THE FOCUS

Why is digital security so important?

Your website is your brand, your storefront, and often your first contact with customers. If it's not safe and secure, those critical business relationships can become compromised.

Security

Ask me about SHA-256 & AES end-to-end encryption and how it can defend you, your customers and your eCommence website.

Reliability

Your content planning has to be resilient and simple to maintain. Readability is not only a key success factor for customers finding your business but an important factor for them understanding your culture.

 Drop us a line and let’s discuss some innovate ideas to enhance your digital content and engage your customers beyond it.

Expertise

THE SCOPE OF THE WORK

IDEA

We leverage strategy and imagineering to outsmart your competitors.

Think You Can Contribute?

Strategy is the underlying foundation of every great brand experience. We center our focus on strategy to clarify brand messaging and help inform brands of the decisions that shape their actions. 

  • Trend & Insight
  • Content & Messaging
  • Customer Experience
  • Brand Architecture
  • Brand Platform & Positioning
  • Research and Analysis

Design to us means that every form of expression matters. Design shapes our experience of the world by creating associations with our identity from creative systems to key messages.
  • Social Content
  • UX/UI Design
  • Front End Web Design
  • Back End Solutions
  • Mobile App Design
  • Brand Identity & Guidelines
  • Visual Language Design

Digital systems are extensions of physical brands and have the power to elevate experience. Creative functionality with intuitive design creates interactive meaning.
  • Software Design
  • App Development
  • Analytics and Optimization
  • Video & Cinematography
  • CMS Integrations & Beyond
  • Programming & Data Architecture
  • Data Parsing & Scripting
  • Database Configuration
  • Animation

Marketing that triggers emotion and involves identifying customers and qualifying their likelihood to engage  in advance of making first contact. In short, it's about motivating prospects to raise their hands first. 

  • Brand Identity
  • SEO Optimization
  • Packaging Design
  • Graphic Design
  • Website Design
  • Value Chain Analysis
  • Photography & Adobe Creative Suite

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